PRIVACY POLICY

Effective Date: April 27, 2026
Melanin Bliss (“we,” “us,” or “our”) is committed to protecting your privacy and ensuring that your personal information is handled in a safe and responsible manner. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit www.melaninbliss.store (the “Website”) or use our services.

1. Information We Collect

We may collect the following categories of personal information:
a. Personal Information You Provide

Full name
Email address
Shipping and billing address
Phone number
Account login details (if applicable)
Any information you provide when contacting customer support

b.Payment Information

Payment details are processed securely through third-party providers such as Stripe, Afterpay, and Klarna.
We do not store full payment card details on our servers.

c. Order & Transaction Data

Purchase history
Order details
Customer service interactions and communication history

d. Automatically Collected Information

IP address
Browser type and device information
Pages visited and time spent on the Website
Cookies and tracking technologies (see Section 6)

2. How We Use Your Information

We use your information for legitimate business purposes, including:

Processing and fulfilling orders
Managing payments and transactions
Providing customer support
Sending order confirmations, shipping updates, and service notifications
Sending promotional emails (you may opt out at any time)
Improving website functionality, performance, and user experience
Detecting and preventing fraud, abuse, and security risks
Complying with legal obligations

3. Legal Basis for Processing (For EEA/UK Users)

If you are located in the European Economic Area (EEA) or the United Kingdom, we process your data based on:

Contractual necessity (to fulfill your order)
Legitimate interests (improving services, fraud prevention)
(for marketing communications)
Legal obligations

4. Sharing Your Information

We respect your privacy and do not sell your personal information.
We may share your information with trusted third parties only when necessary:

Payment processors: Stripe, Afterpay, Klarna
Shipping and logistics providers: to deliver your orders
Service providers: hosting, analytics, marketing tools
Legal authorities: when required by law or to protect our rights

All third parties are required to handle your data securely and only for specified purposes.

5. International Data Transfers

Your information may be transferred to and processed in countries outside your own, including the United States or other jurisdictions where our service providers operate. We ensure appropriate safeguards are in place to protect your data in accordance with applicable laws.

6. Cookies & Tracking Technologies

We use cookies and similar technologies to:

Enhance user experience
Analyze website traffic
Personalize content and advertisements

You can control or disable cookies through your browser settings. However, doing so may affect certain functionalities of the Website.

7. Data Retention

We retain your personal information only for as long as necessary to:

Fulfill the purposes outlined in this policy
Comply with legal, tax, or regulatory requirements
Resolve disputes and enforce agreements

8. Data Security

We implement industry-standard technical and organizational measures to protect your personal information against unauthorized access, loss, misuse, or alteration. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

9. Your Rights

Depending on your location, you may have the following rights:

Access your personal data
Correct inaccurate or incomplete information
Request deletion of your data
Object to or restrict processing
Withdraw consent at any time

10. Marketing Communications

You may opt in to receive promotional emails. You can unsubscribe at any time by clicking the “unsubscribe” link in any email or contacting us directly.

11. Children’s Privacy

Our Website is not intended for individuals under the age of 13 (or applicable age in your jurisdiction). We do not knowingly collect personal information from children.

12. Third-Party Links

Our Website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated “Effective Date.” Continued use of the Website indicates acceptance of the updated policy.

14. Contact Us

If you have any questions or concerns about this Privacy Policy or your data, please contact us:
Email: info@melaninbliss.store